Jimmy Hyett: "Music has the power to transform lives, and we are committed to making a positive impact through this collaboration."
"It just so happens that puppies and kittens are the most salient and loved assets of all time. So we went all...
The activation is organised through Studio X, the execution arm of Open X, WPP's bespoke agency that serves The Coca-Cola Company.
TBWA's Omnicom stablemate, United, will manage media strategy and buying.
Heineken has invested $6.5 million in media value in a comprehensive marketing campaign designed to ensure Heineken Silver’s smooth taste is unmissable across Australia.
Jonathan Kerr: "While each iteration tackles a new, often extraordinary situation, what remains a constant is our ability to tap into a...
The campaign is the culmination of an 18-month project that included brand strategy, positioning, platform design, and campaign development.
Vinne Schifferstein Vidal: "Our recent expansion into film and creative technology enables us to provide clients with immersive solutions."
The creative leaders talk about selling time, how to 'keep the marriage spicy' with marketers, and why they returned to advertising: "Anyone...
Sam Kelly: "We wanted to harness the camaraderie of in-trend community run clubs with our obsession for recovery."
Sian Chadwick: "The decision was mutually reached by both organisations."
Parnham and Daly share the best career advice they've received, hot takes, and what they currently have on repeat.
Angela Smith: "They’re focused on practical and meaningful initiatives rather than the scourge of tokenism and look-at-me stunts."
The creative agency also won four golds and The Grand Award for Play it Safe.
Brent Scrimshaw: "Our Australian-based agencies, BMF and Orchard, repeatedly proved their ability to drive substantial growth."
Macarthur founded Convo Ink and previously held roles at Southern Cross Austereo, News Corp Australia, Verizon, and Allure Media.
Sesh Moodley: "The launch of the new Pringles Spicy range demanded equally fiery content."
Simon Ryan: "Our approach to growth is relentless."