Mushroom Connect serves as a connection point between talent and brands.
This is Flow will continue to manage the account's media planning and buying.
Plus: Celebrating her team's achievements and what the industry can expect next.
"We’re proud to use this moment to cheer on the next generation of elite athletes and local sporting legends."
"This campaign demonstrates the power of collaboration for the public good."
The incumbent is BMF, which won the creative account in 2019.
"This brand film captures the Aussie competitive spirit, determination, grit and a community coming together to help realise an athlete’s dream."
"This is the perfect time for UM to take a market-leading stance, and I’m honoured to lead this charge with our planning...
“Lynx has always been about empowering guys, and that means evolving alongside them."
"Australia’s leading national insurer is there to support our little athletes in the making when things don’t quite go to plan."
M&C held the account since 2018, and was responsible for its 'Come and Say G'Day' campaign.
This week's contributing leaders are Hannah Tarpey from Mother London, Pablo González de la Peña from Song, London) and DDB Melbourne's Psembi...
Tourism Australia's creative account was held by M&C Saatchi and the digital account by Digitas since 2018.
Ronson's appointment follows the departure of senior executive of brand, marketing, and customer experience Fiona Le Broq.
Project Next will feature talent profiles, showcasing individuals' expertise in an effort to assist people in landing their next role.
Michael McEwan: "There are motivations to be found, myths to bust, and barriers to overcome to shift that positive change in behaviour."
Brody joined The Lab in 2018 and has since led a portfolio of clients across finance, FMCG, media, sport, and the arts...
Sam Kelly: "The fact that one of Australia’s most decorated creatives believes in what we are building here is a huge vote...