Listen to Sparrow in a recording session with the chief executives of IPG Mediabrands, Initiative and UM
Olivia Kruimel will oversee PR, internal, and external communications
The new destination brand celebrates Townsville North Queensland’s best kept secrets
"I'm looking forward to marrying 303 MullenLowe’s pedigree of robust thinking with an entrepreneurial creative spirit"
Ben Milne: "This partnership offers strong complementary support for our business"
Kevin Fernandes will lead the newly merged team to develop integrated thinking across all channels
‘We like to be under the radar a little. Right or wrongly, and it’s heavily debated, don’t worry!’
"We have a lot of momentum and I’m excited to see what we can achieve as we continue to enhance our product"
Mediaweek spoke to agency leaders to get their thoughts and what the offerings mean for their businesses and clients
"I'm delighted to be joining Edelman to help grow our offering in Australia"
"We're incredibly excited to collaborate with them in elevating their brand"
"We're excited for what’s to come and the many creative opportunities we’ll unlock together for our client partners"
"It's a special moment for us to work with an iconic brand like a2 Milk"
"I'm proud to join a business who put 'good' at the heart of what they do"
"The focus for Trilingual is tackling problems from all angles"
"It’s a great privilege to partner with My Room Children’s Cancer Charity for their first ever national campaign"
The Who’s Who in Australian marketing attended the event, from leading CMOs, senior brand teams and agency CEOs
The agency will drive digital traffic with a focus on growing organic search performance
