"The rise of digital channels, accelerated by the pandemic-driven shift in budget allocations, has complicated matters"
Ojo spoke to attendees of the AANA RESET about how to stand out in the industry
Pat Sofra: "I’m excited to lead the team in crafting work that creates new levels of engagement."
Joining the agency are Rachael Edginton and Jodie Sully
Tammy Cooksey concluded: "I look forward to continuing to grow that as our portfolio of clients also grows"
OMD Exec Next is an ongoing internal program consisting of up-and-coming talent
"Lists are nice but ultimately, it's about the day-to-day results that you drive within your business"
Nicole Gardener: “It’s a privilege to take on leadership of Edge"
Florian Adamski: "Together, we can help our clients effectively navigate the market to drive business growth"
"I look forward to developing campaigns that will contribute to the agency's and our clients’ continued success.”
Claire Fenner: "This is a fantastic achievement and we are delighted to partner with a data-driven client at the forefront of its...
Ellen Rafferty: "I can’t wait to leverage my experience working with data and technology to further advance client results"
The 2022 total agency billings represent about 60% of the global (net) media spends
Walsh: "I am stoked to work with this team of passionate, curious, and diligent team of people"
Plus: her valuable start in the industry in London and advice to women who want to scale up in the industry
Heather Kernahan: "We’re thrilled to extend the Hotwire footprint across Asia Pacific with our expanded capabilities"
Neville Doyle: "I am truly excited as to what we have in store for the rest of 2023 and beyond"
The program continues to be powered by partnerships with key cancer research bodies and influencers