Maria Grivas: "Its a testament to the trusting partnership that has evolved over the past 9 years between our team and theirs"
Kit aims to build on Commbank's iconic Dollarmites banking program that ran for 90 years.
“Leading our diverse creative talent across Song in Growth Markets is going to be super interesting"
Chris Ernst: "This partnership will be a critical next step in the evolution of our RAP in how we show up and...
Lopes will be responsible for spearheading the planning, buying, and reporting across all digital mediums
The independent media agency launched into the Australian market last month
Masood and Kim share their perspectives, thoughts and opinions
"It's worth looking at several of the sub-trends that are spinning out of this huge macro shift"
Wavemaker followed in second place with a total new business value of +$1.3 billion following successful retentions
Plus: Lan on her highlights as national managing director, recognising quiet leaders and her outlook for 2024
The MFA Awards is also set to mark its 25th anniversary in 2024
Paul Mansfield: "Hatched won us over with a combination of media nous and their no-nonsense approach"
Rachel Blacklaws and Andrew Singleton join as creative directors based at the agency's Melbourne studio
"The role of advertising is no longer to build brands but to create movements"
The campaign debuting the new brand platform will run through 2024 across TV, VOD, OOH, Spotify and in-store
By shouting a ‘symbolic beer’ for a fallen veteran, all proceeds go to their affected families
The campaign also includes a partnership with the Ben Fordham LIVE program
Le Roy also shared the key points of focus for the year ahead