Agency News Archives - Page 5

Marketer Kathleen Gunther launches Gunther Consulting

'By leaning into the gig economy, I’m here to help agencies and marketing partners carve out a true point of difference.'

Agency News

People feel more resilient, in control and optimism to drive change: Havas 2024 Meaningful Brands

Olly Taylor: 'Rather than focusing on 'changing the world,' Australians are looking to improve their everyday lives. In a market dominated by...

Agencies

Lisa Squillace to lead GroupM Motion Entertainment for Australia and New Zealand

As head of GroupM Motion Entertainment for Australia and New Zealand, she will lead the launch of the business unit, working closely...

Agencies

Fashion retailer Suzanne Grae appoints Tug Sydney to drive digital marketing

Tug, which operates in Sydney, Singapore, London, Toronto, and Berlin, specialises in using data, media, content, and technology to optimise digital marketing.

Agencies

How to buy tickets for the Mediaweek Agency 50, 2024

Last year, CEO of GroupM Australia & New Zealand Aimee Buchanan took the #1 spot on the Agency 50 list.

Agencies

Praise launches its ‘give it some mayo’ brand platform via Connecting Plots

The brand campaign is the first major work for Praise by Connecting Plots, who were appointed in June 2023.

Agencies

Media buyers on Nine upfront 2025: Network highlights ‘strategic move’ and ‘commitment to innovation’ as it ‘briefly acknowledges the elephant in the room’

Lorraine Woods, Chris Nolan, Marco Norder, Jonatan Morales, Stefan Boden, Sarah Thom and Kevin Fernandes shared their thoughts and opinions on Nine's...

Atomic 212° - Rory Heffernan, national managing director

Agencies

Atomic 212° appoints Rory Heffernan as CEO: ‘I will continue to focus on innovation and how we best equip our clients and team into the future’

Heffernan will succeed Claire Fenner, who resigned earlier this month.

Agencies

Meeting of The Minds: Claxon’s Serena Vanstone and Danny Molyneux

Vanstone and Molyneux share their best career advice, hot takes, and what they currently have on repeat.

Meerkat Media - Lee Stephens and Per Tinberg

Agencies

Lee Stephens launches his new agency, Meerkat Media

Lee Stephens: 'Meerkat's mission is to transform raw data into insights that deliver measurable impact for its clients.'

Agencies

IHAC opens entries for 2025 Awards and introduces two new categories

Abby Blackmore: "I'm particularly excited to see submissions that make a positive impact on their communities as well as those highlighting fresh,...

Agencies

Loan Morris launches independent media agency ABL Digital Media

The agency is the result of a restructure of Morris's previous Australian agency, 27 Degrees Media and will work with the agency to offer clients...

Agencies

GMSV captivates Corvette enthusiasts in latest campaign via MIK Studio and MBCS

Trent Peppercorn: 'Our strategy was to demonstrate the juxtaposition between raucous power and refined innovative performance that puts a song in the...

Agencies

iD Collective merges with Noisy Beast Group

David Brown: "I am really excited about this merge of skill sets as it enables us to deliver a truly unique and...

Agencies

Bench Media unveils new commerce and retail media offering as it partners with nudie juice

Anthony Fargeot: 'Retail Media doesn’t have to operate in isolation, and brands that integrate these insights will definitely gain a competitive advantage.'

Agencies

Thinkerbell and Aware Super unveil Rhythm of Retirement campaign

Belle Thompson: 'We’ve developed a strong platform in ‘Super Helpful’, and we’re really proud of this new work we’ve created together with...

Agencies

Claire Fenner resigns from Atomic 212° as national chief executive officer: ‘It’s a decision that doesn’t come lightly’

Barry O’Brien OAM: 'Claire has built an incredible team and done a remarkable job in producing strong results for our clients, developing...

Agencies

Uber collects over 80,000kgs of garments for 2024 Red Cross Clothing Drive campaign featuring Chrishell Stause via Poem

Katie Raleigh: "We needed a strategic concept that would not just capture the attention of Australia, but more importantly, change the way...

Mediaweek

Agency News page 5

Marketer Kathleen Gunther launches Gunther Consulting

People feel more resilient, in control and optimism to drive change: Havas 2024 Meaningful Brands

Lisa Squillace to lead GroupM Motion Entertainment for Australia and New Zealand

Fashion retailer Suzanne Grae appoints Tug Sydney to drive digital marketing

How to buy tickets for the Mediaweek Agency 50, 2024

Praise launches its ‘give it some mayo’ brand platform via Connecting Plots

Media buyers on Nine upfront 2025: Network highlights ‘strategic move’ and ‘commitment to innovation’ as it ‘briefly acknowledges the elephant in the room’

Atomic 212° appoints Rory Heffernan as CEO: ‘I will continue to focus on innovation and how we best equip our clients and team into the future’

Meeting of The Minds: Claxon’s Serena Vanstone and Danny Molyneux

Lee Stephens launches his new agency, Meerkat Media

IHAC opens entries for 2025 Awards and introduces two new categories

Loan Morris launches independent media agency ABL Digital Media

GMSV captivates Corvette enthusiasts in latest campaign via MIK Studio and MBCS

iD Collective merges with Noisy Beast Group

Bench Media unveils new commerce and retail media offering as it partners with nudie juice

Thinkerbell and Aware Super unveil Rhythm of Retirement campaign

Claire Fenner resigns from Atomic 212° as national chief executive officer: ‘It’s a decision that doesn’t come lightly’

Uber collects over 80,000kgs of garments for 2024 Red Cross Clothing Drive campaign featuring Chrishell Stause via Poem