Ben Shepherd (pictured) is joining Thinkerbell in the new role of general manager – media.
When he arrives at Thinkerbell he will be reunited with Margie Reid after the two worked together for several years at OMD.
Margie Reid, Thinkerbell CEO, said: “Ben is truly in the ‘beautiful mind’ class. An iconoclast thinker and communicator, he has the ability to cut through, and make the complicated simple. However, perhaps even more importantly he’s a transparent and honest operator. He’ll ensure our joined up and holistic approach to media is amplified as we grow our competencies in this space.”
Ben Shepherd commented: “You can’t ignore Thinkerbell, it’s a strong brand in the marketplace, with a model I fundamentally believe in and can help grow. Marketers have never had more options but less choice. Thinkerbell is a distinctive, ambitious and genuinely interesting collection of different people, talents and capabilities with an energy and curiosity that is really bloody appealing. I’m excited to play a role in creating really great, effective work.”
Thinkerbell has several clients it provides media and creative duties for including SsangYong, Journey Beyond, Bega, SsangYong and Sukin/BWX, MRC and Lifeline.