Gai Le Roy: 'Even a small improvement can result in significant financial upside for advertisers.'
Fiona Johnston: 'His ambition and care are second to none, and I know he will add great value.'
Asahi appointed Nigel Parsons, CEO of Asahi Lifestyle Beverages, as its incoming chief commercial officer as of 1 April.
Evan Speigel: '“In 2024, we made significant progress on our core priorities of growing our community and improving depth of engagement.'
'We owe her nothing.'
Sunday delivered strong viewership numbers, setting the stage for the return of official ratings this coming weekend.
Jane Ractliffe: 'The increasing spend on video/streaming sites has shifted the landscape significantly.'
According to X’s filing, the WFA and its GARM initiative pressured members to pull advertising from the platform due to concerns about...
Find out who made the cut ahead of the star-studded ceremony on 7 February.
The partnership significantly boosts sponsorship visibility and corporate engagement, creating new revenue opportunities through advertising and brand activations.
Juliette Aiken: 'APAC leads in growth and SMS engagement. The next step is maximising ROI through automation and multi-channel adoption.'
This isn’t just about better connectivity; it’s about how people consume content and, in turn, how brands engage with them.
Australia is to compete in the second semi-final on Friday, 16 May AEST.
More than 50% of scams originate on social media platforms, raising significant questions about trust and accountability for marketers.