Andrew Mercado has built a multimedia career in front of the camera and behind it. He is probably best known for being the first VJ on the music TV channel Max and for many years of talking movies with Kerri-Anne Kennerley. He now juggles media commitments while running his first ever business, the South West Roxy Cinema in Northern NSW. He has been a contributor to many publications over the years including The Sunday Telegraph and TV Week. Mercado writes a regular Friday column for the Mediaweek Morning Report and co-hosts the Mercado & Manning Mediaweek TV podcast.