"Alongside music entertainers and cultural trailblazers, athletes drive the creator economy."
“The youth of today will have less tolerance for the late-hour culture.”
"We need the worst offenders to take the biggest measures.”
"The angle that's often missed is that this isn't a responsibility of just the industry."
Australia's video gaming industry reached $4.2 billion in 2022 up from $2.67 billion the previous year.
Adam Wise: “There's a lot of emotion built into the campaign."
“We're hoping to build that strong emotional connection with the brand again.”
The move is a result of community expectations of brands and government expectations that things need to change.
“This is a difficult decision to make and one that my leadership team and I do not take lightly."
“In the Western Suburbs, students aren’t really into advertising.”
"There will certainly be another chapter."
"People now understand that tequila can be a drink for more elevated moments."
"You do some things, you stop some things... That’s just the way it is."
Ashley Hughes: “It had lost its way”