"It just so happens that puppies and kittens are the most salient and loved assets of all time. So we went all...
TBWA's Omnicom stablemate, United, will manage media strategy and buying.
Jonathan Kerr: "While each iteration tackles a new, often extraordinary situation, what remains a constant is our ability to tap into a...
The campaign is the culmination of an 18-month project that included brand strategy, positioning, platform design, and campaign development.
Sian Chadwick: "The decision was mutually reached by both organisations."
Mandie van der Merwe: "Her portfolio showcased flashes of brilliance and lateral thinking, making her the clear choice for 2024’s national top...
Brent Scrimshaw: "Our Australian-based agencies, BMF and Orchard, repeatedly proved their ability to drive substantial growth."
Sesh Moodley: "The launch of the new Pringles Spicy range demanded equally fiery content."
The launch campaign, in partnership with Spotify, includes the Bestie Mode Digital Experience platform, which allows fans to merge musical tastes.
"It’s a pivotal moment for our new University, and it’s wonderful to see our new brand come to life through this initial...
"It’s a bespoke model, which ultimately leads to better social content for both the creator and the brand."
Jade Manning: "The greatest part of the creative industry is the permission to play in the unfamiliar. Experimenting with projects such as...
The hero film features a never-ending car chase where the hero and villain have been driving for so long, they're only certain...
Martin Brown: "Their impressive skills and expertise will seamlessly complement the high calibre of directors already on the board."