To date, Emotive said the campaign has reached 13.3m users on TikTok and generated $1.5m in earned media value.
The campaign marks a first for IKEA Australia, as it debuts the same creative used in the 31 markets also within the...
Stuart Terry: “Australia’s auto market is ripe for something different."
The campaign marks Tourism Tasmania's biggest investment in the winter campaign, debuting TV and experimenting with UV printing on billboards.
Rose Herceg said, "it’s a great honour to sell WA to the world."
The campaign was led by Squarespace's in-house creative team.
Brent Smart: "I love how ambitious, yet simple this work is."
The appointment follows the news of Fran Clayton joining Ogilvy as CSO, as Mediaweek recently revealed.
After working "for a number of large multinational networks in recent years," Phung is excited to move to "one of the leading...
Ghazarian: “A proud reflection of the simple and unique truth that Bonds can be found in almost every Aussie’s undie or sock...
Dunne: "Delicious, healthy food is part of our DNA, and as an iconic Australian brand, we will continue to communicate and celebrate...
Badger: "These exceptional creative women are reshaping the future of our industry and redefining what is possible."
Kate Miller: "This collision between Tones And I, Young Franco and CHAII is just the first Coke Studio collaboration."
Bagnasco, Speakman, and Hobba's exit follows partner Alex Sol Watts' departure in February.