Avenue C "appealed to us over the multiple layers of seniority and complexity in a traditional media house."
OMG would be interested in joining the Video Futures Collective if the opportunity is extended to media agencies.
The brands first came together to celebrate Disney’s 100th anniversary last year.
The platform will provide a virtual gateway to raising funds to help current and aspiring Paralympians pursue their sporting dreams.
The new additions will fit into newly formed business units. Sam Kelly: "I guess we’ll probably have to change our name."
The win reunites the independent media agency and NTMEC after working on several projects from 2016 to 2019.
Communications minister Michelle Rowland and the minister for Canadian heritage Pascale St-Onge will meet later this month.
International Women's Day 2024 is being marked across the media industry, with events like discussion panels and town hall meetings.
Plus Cannes' new humour category: "Humour is one of the most effective strategies for driving sales and market share."
Mediaweek asks: Does Meta pulling the pin have implications for advertisers?
"It has largely been the failure of media publishers to effectively monetise their businesses and build robust business models."
"The idea that research and work done by others can be taken for free is simply untenable."
Google has already begun renegotiation talks with publishers close to expiry.
Sheppard and Van Arendonk share their perspectives, thoughts and opinions.
