77% of AUNZ consumers said it was becoming difficult to verify whether the content they were consuming online was trustworthy.
Knight and Dawson share their best career advice, hot takes, and what they currently have on repeat.
Matt Kaufman joined Amazon Web Services, Starcom made key hires, and Catalano's View Media Group made five leadership appointments.
AEP AI Assistant can answer technical questions, automate tasks, simulate outcomes, and generate new audiences and journeys.
Watts' last agency role was partner at creative agency Bullfrog.
Buyers will be able to compare their advertising activity to market benchmarks, simulate carbon and waste reduction, and initiate actions to decarbonise.
This time around, the singing banker returns to the field to sing about how much more can be done with "one single...
Mel Silva: "We see a future where AI will supercharge the entire advertising lifecycle, from assembling your creative, to running your media,...
26 stop motion films - crafted with the help of Tobias Fouracre, who's worked on Wes Anderson films - feature father and...
"A great example of an earned first idea which leads into an experiential moment."
"Sexual expression, whether visual or written, can be a legitimate form of artistic expression."
Gai Le Roy: "The report suggests that many marketers are focused on short term sales targets with the continued economic downturn."
P&O appointed Supermassive to its creative account last year, and launched the new platform in January. Today The Brave holds Carnival Cruise...
The creative agency will support Ārepa with a full above-the-line campaign set to go live in late 2024.
