The sponsorship announcement follows Round One at Allegiant Stadium in Las Vegas.
Distrust in government leaders went up three percentage points to 59%. It was the same with business leaders, rising five points to...
The module is part of IAB's Ad Effectiveness Council's marketing measurement innovation series.
Avid will measure the impact of brand awareness, brand consideration, brand preference, and action intent.
Managing director Jack Mason said their additions are about "bolstering our management, while also deepening our client offering."
Avenue C "appealed to us over the multiple layers of seniority and complexity in a traditional media house."
OMG would be interested in joining the Video Futures Collective if the opportunity is extended to media agencies.
The brands first came together to celebrate Disney’s 100th anniversary last year.
The platform will provide a virtual gateway to raising funds to help current and aspiring Paralympians pursue their sporting dreams.
The new additions will fit into newly formed business units. Sam Kelly: "I guess we’ll probably have to change our name."
The win reunites the independent media agency and NTMEC after working on several projects from 2016 to 2019.
Communications minister Michelle Rowland and the minister for Canadian heritage Pascale St-Onge will meet later this month.
International Women's Day 2024 is being marked across the media industry, with events like discussion panels and town hall meetings.
Plus Cannes' new humour category: "Humour is one of the most effective strategies for driving sales and market share."