Viewers flock to Facebook premiere of Seven’s The X Factor

Big audience turnout for Facebook premiere of Seven’s The X Factor Australia

Seven uploaded the first episode of The X Factor 2015 series on Facebook yesterday, ahead of its season premiere on television on September 13.

The video, which was live for just under four hours, garnered 100,000 views.

Seven’s director of production Brad Lyons said: “This is an extraordinary response from fans eager to taste what this series has to offer. Thank you to all the fans of The X Factor who have overwhelmed Facebook to catch the first episode of X. You have broken records.”

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