Outdoor company Adshel appoints Jodie Koning as the head of marketing

Koning will report to David Roddick, the director of sales and marketing at the company.

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Adshel has appointed Jodie Koning (pictured) as the head of marketing.

Koning has worked for companies such as Diageo, Blackmores, McDonald’s, ARN and more recently at Adtech company RhythmOne. She will report to David Roddick, Adshel director of sales and marketing.

Roddick commented on the new appointment: “I am excited by the blend of operational and strategic know-how Jodie will bring to a critical role in our business. I look forward to seeing how her background of consumer insight, technical expertise and go-to-market execution will combine to develop our amazing marketing team.”

Jodie Koning said: “I am very excited about joining Adshel – a company leading digitisation and innovation in out-of-home media. I look forward to leveraging my experience on both the buy and sell side, to further strengthen our audience-led approach and value proposition. I have inherited a hugely capable team and outstanding product and look forward to seeing what we can deliver.”

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