Search results for "neilsen"

Agencies
Archibald Williams launches insights work backed by research with Neilsen
The paper challenges the current state of marketing automation comms and effectiveness of existing approaches
Business
Neilsen: Top ten media owners reach over half of Australians every month
The top ten includes media companies News Corp, Nine, and the ABC
Adspend
Commonwealth Bank was the highest ad spending financial service brand in FY23-24: Nielsen
CommBank was followed by ANZ and Westpac.
Data
Drivers start their engines: Auto sector ad spend grew 8% over last 12 months says Nielsen
Electric vehicle media spend up sevenfold since 2021.
Agencies
Archibald Williams named consultants of the Brisbane Broncos
This comes as they recently launch a new brand campaign, asserting the team’s dominance as the city's iconic sporting organisation
Adspend
Nielsen unveils the Biggest Ad Spenders for the first half of 2022
• Clive Palmer’s Group of Companies came in at number six on the list
Business
Nielsen sells to private equity groups for $16 billion
• The sale is expected to close in the second quarter and will also assume all outstanding debt
Business
Roundup: Madeleine West to run for NSW parliament, Flood appeal, + more
• Plus Netflix, Neilsen, Amazon, The New York Times, Icon Agency, Vanda and Young Songwriting contest
Business
Australian Government ranked as Australia’s top advertiser of 2021
• The government was the biggest advertiser in 2021 amid the pandemic
Features
Mercado on TV: Juanita Nielsen, Sexiest Tradie, Fat Pizza & Suranne Jones in Vigil
Plus the latest from Ryan Murphy – Impeachment: American Crime Story
Features
Guardian Australia trials new editorial series in Brisbane with hopes to expand music coverage
Culture editor Steph Harmon: ‘Culture content is a big driver of membership’
News
Social Content Ratings: A-League and House Rules #1
House Rules outperformed MasterChef, Q&A and The Voice on social

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