Search results for "advertising"
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AudioLiSTNR’s adtech hub drives personalisation in digital audio advertising
Kim Loasby: 'Our world-first DCO API combines live behaviour and time to deliver real-time customised messages, setting a new standard in audio...
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NewsRyvalmedia to support and develop Swinburne University of Technology’s digital advertising curricula
Jonathan Henshaw: 'Ryvalmedia can equip students with practical skills and an understanding of emerging advertising technologies to help them thrive in the...
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EventsIAB Leadership Summit: Dr. Daniel Knapp on the future of programmatic and AI in advertising
'AI is no longer a buzzword; it’s table stakes.'
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NewsUnstereotype Alliance Australia to present Disability in Advertising panel at Bus Stop Film’s Driving Change Disability Employment Summit
Lorna Ash: 'The research highlights how widespread stereotyping remains in Australia media and advertising.'
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DataREA Group teams up with LiveRamp to offer new data-driven advertising solutions
Rob Hudson: 'REA is committed to privacy best practices, and we continue to invest heavily in uplifting our privacy capabilities while ensuring...
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AgenciesMichael Rebelo steps up as chair of Advertising Council Australia
Mark Green: 'His leadership, particularly in shining a light on the commercial value of creativity, has set a high standard, and I’d...
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MarketingIAB Ad Effectiveness Council unveil research on the efficacy multi-channel advertising campaigns
Natalie Stanbury: 'The paper advocates not waiting out tough economic conditions... but instead, rebalancing budget across the funnel.'
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DataFood, Beverage, and QSR giants lead in advertising: Nielsen 2024 Food and Beverage report
Rose Lopreiato: 'The rise of social media spend shows that brands are keen to reach their audiences where they spend most of...
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NewsAustralians have the least trust in advertising executives: Ipsos Trustworthiness Index
Ad execs in Australia are closely followed by social media influencers, politicians and pollsters.
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AgenciesOutdoor advertising grows 15.8% in September: SMI Report
Jane Ractliffe: "It's clear many product categories are moving their media investments from both Digital and Television to Outdoor as we’re seeing...
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NewsinnovAItor returns with ‘Gen AI – Can It Make Better Advertising?’
The GenAI event returns to Fishburners on November 7 for its second session.
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OpinionThe Trade Desk’s Stephanie Famolaro: Regulatory spotlight sparks shift in digital advertising
The question now becomes how do marketers look past Google’s lack of transparency and objectivity if they want to deliver business results?
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NewsMedia roundup: Betting firms pull advertising, Margot Robbie says no to Netflix, ABC moves Audio of out Content division, TV dollars unite NRL clubs
Business of Media Betting firms pull $15m in advertising as crackdown looms Australia’s major wagering firms have carved a $150 million hole...
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NewsNine Upfront 2025: Stan Sport to offer advertising as 9Galaxy+ enters development
9Galaxy+ will be the first fully integrated trading platform that enables advertisers to buy audiences across all of Nine’s platforms.