Josh Faulks: "By encouraging truthful and accurate environmental claims, we can influence the behavioural change that is necessary to transition to a...
Josh Faulks: "Staying up to date with the latest codes and regulations is crucial for protecting your brand’s reputation and marketing investment."
Martin Brown: "Their impressive skills and expertise will seamlessly complement the high calibre of directors already on the board."
Other new members include BHP, BlackBay Lawyers, Carsales, DoubleVerify, Hismile, and MECCA.
Agency relationships are like a marriage, Richard Oppy proposed - "there's going to be ups and downs."
"In this challenging market, I think a lot of people out there underestimate the role of marketing as a critical driver of growth...
"There’s only so much [brands] can pass those costs onto consumers without damaging the reputation of the businesses or affecting demand."
Faulks: "Now is the time to innovate and drive growth."
"There are some items that we hope will be prevented in the final draft."
The move is a result of community expectations of brands and government expectations that things need to change.
Jehangir replaces previous director, Emma Logan.
Reset will focus on driving business growth and helping suppress inflation through competition and innovation.
The rules recognise the subtle, embedded nature of influencer advertising directed at children
Josh Faulks: "We've listened to what our members need and have responded with more opportunities to connect and grow"