McGarvey explains how ownership change presents opportunity, Prosser on sales initiatives
Plus: "10 Play is the fastest growing BVOD platform, it’s already up 25% year on year"
The pair discuss: Taskmaster, changes to content slate, Twitter, Pluto TV and more
• The lineup will be led by I'm a Celebrity and the A-League
"VOZ is going to do some great things around illustrating how viewers are consuming across platforms"
Plans for major shows, 10 News and Sport, content spend, commercial opportunities.
“Our sales proposition is ‘Shake will be iconic from day one’.
• Will brands move out of cricket into 10 next year? ‘Yes’ says sales chief
• Content comes first for sales boss + data, tech, 10Buy, 10Play
"The great thing about our data strategy is that it is not burdened by legacy."
10 had the top six shows for viewers under 50 in week 3.
• National sales director appointment completes 10’s sales leadership team
“Having to get another 150 people into the business is a lot of work."
• Plus refreshed 10 audience proposition and an accelerated data strategy