Search results for "IAS"
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NewsIAS reports 11% revenue growth for Q3 2024 amid product innovation and key partnerships
Lisa Utzschneider: 'Our focus on AI-driven product innovation is paying off.'
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AgenciesGMSV captivates Corvette enthusiasts in latest campaign via MIK Studio and MBCS
Trent Peppercorn: 'Our strategy was to demonstrate the juxtaposition between raucous power and refined innovative performance that puts a song in the...
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AgenciesMeeting of The Minds: Biased’s Biarta Parnham and Piper Daly
Parnham and Daly share the best career advice they've received, hot takes, and what they currently have on repeat.
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NewsBlis promotes Elias Psarologos to regional director, ANZ
Psarologos was previously head of sales for ANZ.
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OpinionModern media’s blind spot: Outdated biases on parenting are holding us back
"While the industry has embraced many changes in the last two decades, our attitude towards working parents remains stuck."
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DataIAS expands its Made for Advertising AI solution to drive efficacy across the programmatic buying process
The AI-driven site measurement and optimisation solution will be available globally beginning in Q2 2024.
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BrandsSeenThis adds IAS measurement in its platform
Marketers using the platform will be able to add IAS in the platform to measure video metrics of a campaign and its video creatives.
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DataIAS launches AI-driven brand safety and suitability measurement product to Meta
The expansion with Meta gives advertisers increased transparency into whether campaigns are appearing next to safe and suitable content.
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AgenciesIAS whitepaper examines marketers and publishers responsibility in creating safe online environments
The study examined how the entire digital ecosystem can promote responsible media to protect consumers.
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DataIAS launches Quality Attention measurement product
The product predicts if an impression will lead to a business result, including awareness, consideration, and conversion.
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Mediaweek AcademyMediaweek Academy: Katie Rigg-Smith and Taz Papoulias on leadership being about bringing out the best in people
Katie Rigg-Smith: "I feel like the next generation of leadership is in good hands."
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BusinessDeloitte’s AI partner Kellie Nuttall on data, transparency and gender bias
“AI can be a force for good”
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AgenciesMore than a soundtrack: The inaugural Adland ARIAs and how music elevates ads
Plus: The potential areas that the ARIAs could expand to in the future
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AgenciesMeeting of the Minds: Murmur Group’s Taz Papoulias and Deborah Rajadurai
Papoulias and Rajadurai share their perspectives, thoughts and opinions