Sarah Cassell, National AWARD School Winner, joins 303 MullenLowe Perth as its newly appointed art director.
She will oversee a range of clients within the agency’s portfolio including government, Lotterywest, St John and a range of other new business wins. She will work alongside copywriter Ellysia Burton.
Cassell, who is also a Youngbloods WA committee member, was previously with DDB Sydney before she headed west. Last year, she was named the WA winner at AWARD School 2024, national title, and the outdoor/poster win.
Sara Cassell and Ellysia Burton
ECD Sara Oteri said: “When I met Sarah while tutoring AWARD School, I was immediately impressed. I saw her poster execution and laughed out loud – that rarely happens. Apart from her obvious creative talent, of which I’m excited to see blossom with us, she has all the qualities you’d hope for in a young creative.
“She’s determined, she has taste, she’s intuitive and insightful and a bloody good sense of humour. She also believes the best ideas start with human insight, and lived experience has given her plenty to draw from.
“Paired with Ellysia, the two are going to do great things. Both have come from within the industry and are now making their mark as fully fledged creatives. We’re thrilled to be able to foster talent locally, and keep the talents of a nationally-recognised creative here in WA,” Oteri added.
Cassell said of joining the agency: “303 MullenLowe has long held a place in my mind as an agency that pushes past the expected — a place I’ve always wanted to be. Since meeting the team, I’ve never been more certain it’s the place for me.
“The crew is exceptionally driven and sharp; I’m confident we’ll make exciting work together. For me personally, I’m excited to continue building momentum on what has been a huge period of creative growth.”
Top image: Sara Cassell