Seven in 2015: Seven is Australia’s #1

Seven in 2015: Our track record of success built on great people and great ideas,” says network boss Tim Worner

•  Seven dominates Australian television
•  Seven is number one in primetime
•  Seven is number one across breakfast and morning television • Seven dominates the most-watched events and most-watched programs
•  Seven now delivers to all Australians anywhere, anytime and on any device

Seven is Australia’s most-watched television network in 2015. In a year of major events, Seven continues to dominate the broadcast television landscape. Seven is the most-watched network on primary channels. 7TWO is the most-watched digital channel. Seven + 7TWO + 7mate is number one on the combined audiences of primary and digital channels.

This is Seven’s ninth consecutive year of market leadership in primetime. Building on this leadership in primetime, Seven is number one in breakfast television for the twelfth consecutive year and number one in morning television for the ninth consecutive year.

Seven dominates the most-watched events – with My Kitchen Rules the most-watched primetime event on television in 2015 and AFL on Seven: The Grand Final the most-watched sports event. 800 Words is the most-watched drama series and coupled with the launch of Winter, Seven underlines its leadership in the production of Australian drama. Two new projects for Seven have also underpinned the network’s performance in 2015: Catching Milat and Peter Allen: Not The Boy Next Door.

Driven by My Kitchen Rules, House Rules, 800 Words, Winter and The X Factor, Seven dominates the most-watched series on television with the number 1, top 5 and 7 of the top 10 programs. The Australian Football League, the Melbourne Cup, the Australian Open, My Kitchen Rules and key event drama series on Seven dominate the most-watched events on television, with Seven scoring the number 1, 4 of the top 10 and 8 of the top 20 events.

Commenting, Seven’s Director of Programming, Angus Ross, said: “We’re delighted to be the most- watched network in a competitive year. We head to 2016 in great shape. We have key franchises, we have successfully launched new programs. The Chase is a success and momentum is with Seven News. We are about creating great content and our portfolio of new programs and the Olympic Games in Rio will see us deliver again in 2016.”

Commenting, Seven’s Director of Production, Brad Lyons, said “The success of two major miniseries, Catching Milat and Peter Allen, the success of My Kitchen Rules and House Rules, and launching two new drama series – Winter and 800 Words – is extraordinarily gratifying and reinforces our belief in investing in and committing ourselves to Australian production. The breakout success of The Chase must be acknowledged. We are not resting on our laurels. There is more to come. Watch this space.”

Commenting, Tim Worner, CEO of Seven West Media, said: “Our track record of success over the past decade is built on great people and great ideas. We move into 2016 delivering our content to anyone, anywhere and on any device. This has been a landmark year with our own live-streaming of our channels beyond linear broadcast television. Leadership in this changing world is something we will never take for granted. Next year, we can predict one thing: audiences engaging with our content will continue to grow.”

Seven dominates the most-watched programs

Seven scores the number 1, top five and 7 of the top 10 most-watched regular programs on television.
My Kitchen Rules (1.710 million), 800 Words (1.325 million), House Rules (1.119 million), The X Factor (1.282 million and Winter (1.001 million) have underpinned Seven in 2015. The final of My Kitchen Rules delivers 2.180 million. Catching Milat (1.686 million) and Peter Allen: Not The Boy Next Door (1.560 million) underline Seven’s leadership in Australian drama production.
Seven dominates the most-watched sports events
The AFL Grand Final on Seven (2.645 million) is the most-watched event overall and the most-watched sports event in 2015. The Melbourne Cup on Seven (2.130 million) and The Australian Open on Seven: The Men’s Final (1.882 million) deliver outstanding performances.

Seven dominates the most-watched programs across Australia

My Kitchen Rules (2.473 million) dominates the most-watched programs across metropolitan and regional markets. My Kitchen Rules is the most-watched regular program on television. 800 Words (2.103 million) is the most-watched drama series. House Rules (1.861 million), The X Factor (1.952 million), Winter (1.575 million), Make You LOL (1.538 million), Sunday Night (1.500 million) and Downton Abbey (1.457 million) confirm Seven’s depth of programming across the 2015 television year.
My Kitchen Rules – Winner (3.223 million) is the most-watched non-sports event in 2015. The X Factor – Winner (1.859 million) and House Rules – Winner (2.152 million), Catching Milat (2.557 million) and Peter Allen: Not The Boy Next Door (2.360 million) dominate across 2015. AFL on Seven: The Grand Final (3.534 million), The Melbourne Cup (3.078 million) and The Australian Open Men’s Final (2.539 million) underline Seven’s leadership in sports.

Seven dominates breakfast television

Sunrise delivers another win in breakfast television. Sunrise leads Today across Monday-Friday. Weekend Sunrise dominates Weekend Today across Saturday and Sunday. This is Sunrise’s twelfth consecutive year of leadership in breakfast television.

Seven dominates morning television

The Morning Show delivers another win in morning television. The Morning Show leads Mornings and Studio 10. This is The Morning Show’s ninth consecutive year of leadership in morning television.

Seven delivers a double win in primetime

Seven is number 1 in primetime. 7TWO is the most-watched digital channel. Seven’s broadcast platform of Seven + 7TWO + 7mate is number 1 in primetime across 2015.

Anywhere, Anytime, Any Device

In another landmark digital development, Seven and Yahoo7 is live-streaming its three broadcast television channels – Seven, 7TWO and 7mate – across all delivery platforms, 24/7. The launch of this new initiative builds on Seven’s market-leading AVOD service, PLUS7 from Yahoo7. PLUS7 now delivers Live and Catch-up, complementing Seven’s expanding presence in SVOD with its Presto partnership with Foxtel.

Seven dominates beyond broadcast television

Yahoo7 TV is the number one broadcast media brand for streams with Yahoo7 TV streams up 16% year- on-year. Yahoo7 TV is the number one commercial TV brand for Smartphone Unique Audience. The PLUS7 app has had 2.3 million lifetime downloads.
Yahoo7’s overall streams have increased by 56% year-on-year, with an average of 15.5 million monthly streams in the last 12 months. Yahoo7’s social referrals have increased by +40% year-on-year. Yahoo7 News Websites streams have more than doubled year-on-year, increasing by +115%. The 7News app has had 1.4 million lifetime downloads, and made it easier on the go, with the launch of the Apple Watch app.
Yahoo7 achieved 4.1 million streams throughout the 2015 Australian Open where 16 courts were streamed simultaneously across all devices. Live streaming during the Melbourne Cup saw 488,000 streams across the day, and over 300,000 concurrent streams during the main race on PLUS7 and 7Live.

Seven is set for 2016

Underpinned by its commitment to the creation and development of Australian programming and market leadership for the ninth consecutive year in primetime, Seven moves into 2016 with the Olympic Games and the Australian Football League, new series of major hit franchises complemented by a significant development slate, and the delivery of its television programming and content to all Australians, anytime and on any device.
Coming to Seven in 2016: Jessica Mauboy in The Secret Daughter, Rebecca Gibney in Wanted, and the much- anticipated mini-series, Molly. Also new to Seven is the new live event series Sunday Night Takeaway and the provocative new formats Kiss Bang Love and The Day The Cash Came. These new projects join new series for My Kitchen Rules, House Rules, 800 Words, Home and Away, Sunday Night, Better Homes and Gardens, The X Factor and Winners and Losers.
Seven is set to deliver the most technologically advanced coverage of any event to all Australians with its all- encompassing coverage of the Olympic Games in Rio. Seven will create and deliver the most comprehensive, technologically advanced, multi-platform coverage of the Olympic Games to all Australians on any communications device. We are ready. The Olympic Games will be a remarkable platform for Seven as we continue to move forward as a media company, developing new content and building new businesses which will drive our future as Australia’s leading integrated media and communications business.

Seven’s scoreboard

Seven is number 1 in primetime
2007, 2008, 2009, 2010, 2011, 2012, 2013, 2014 and 2015
Seven dominates in 2015
My Kitchen Rules (2.473 million) is the most-watched regular program on television. 800 Words (2.103 million) is the most-watched new series and most-watched drama series. The X Factor (1.952 million). House Rules (1.861 million). Winter (1.575 million). Sunday Night (1.500 million). Downton Abbey (1.457 million).
My Kitchen Rules – Winner (3.223 million) is the most-watched non-sports event. Catching Milat (2.557 million). Peter Allen: Not The Boy Next Door (2.360 million). House Rules – Winner (2.152 million)

Seven is number 1 in sports
AFL on Seven: The Grand Final: 3.534 million The Melbourne Cup: 3.078 million
The Australian Open Men’s Final: 2.539 million
Seven is number 1 in breakfast television
2004, 2005, 2006, 2007, 2008, 2009, 2010, 2011, 2012, 2013, 2014 and 2015
Seven is number 1 in morning television
2007, 2008, 2009, 2010, 2011, 2012, 2013, 2014 and 2015 Programme ratings: metropolitan and regional markets. Copyright: OzTAM Data. Live and Consolidated Viewing
Source: Seven Network

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