Latest Podcasts

NEW podcast this week:

Podcast 21/2014: Marcia Hines
With the new album "Amazing" to be released this week. Marcia Hines sits down with Mediaweek to talk about the new collection of songs that sees her writing an album of her own material. Marcia tells the story of how she managed to get Russell Crowe to feature on one of the tracks. Marcia also talks about her time as a judge on Australian Idol, and looks back at her three years as a TV Week Queen of Pop, her relationship with manager Peter Rix (and she reveals the surprising contract she has with him) and talks about some of the great musicians she has worked alongside over the years.

Podcast 22/2014: Michael Idato
On Friday night in the US, Fairfax Media's Michael Idato was reporting on an earthquake shaking parts of the greater LA region. The day before though he was talking with Mediaweek's James Manning and Brenden Wood about being based out of Hollywood for Fairfax Media. We farewelled Idato when he left Sydney for California last year, and this is our first catch-up since he arrived. We cover the US television scene, Aussie actors in Hollywood, TV critics in the US, the late night TV scene and who Michael prefers and we even cover a few local TV subjects too including Lachlan Murdoch's years at Ten.

Listen to the podcast online here or download on iTunes.

 

 
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Friday
Jul222011

Southern Cross Austereo merge announces buying prop for advertisers

Australian media and entertainment company, Southern Cross Austereo has officially launched its new brand positioning and logo via this statement released at the company’s conference being held with 200 staff on the Gold Coast:
For advertisers, the merge is a great announcement, with Southern Cross Austereo now offering integrated solutions and content across a broader range of platforms – national and local radio, regional free-to-air television and digital.
Southern Cross Austereo CEO Rhys Holleran is excited about what the merge means for advertisers with the company now offering 95 per cent reach to all Australians and client alignment with the highest performing regional and metropolitan radio and free to air television station brands and talent.

“Southern Cross Austereo will make media buying across multi-platforms and metropolitan and regional markets even more unified, simplified and streamlined.
“In terms of our expertise, we now employ 2000 people who are specialists in their field and already they are working together to produce strong results for the company,” Holleran said.
The integration process is also well underway on the airwaves, with top rating Today Network radio shows such as Fifi & Jules, Hamish & Andy and Kyle & Jackie O’s Hour of Power merged into the regional Hit Music Network.
The new brand and logo celebrates the uniting of two exciting media entertainment companies and its creation has been led by Southern Cross Austereo Head of Marketing & Communications, Nikki Clarkson.
“We’ve taken the best of both brands and united them as one, creating a new logo that is familiar yet progressive,” Clarkson said.
“The colours in the star reflect the spectrum and strength of the entertainment product that Southern Cross Austereo provides and injects a fresh, modern approach to the new entity.”
Each of the colours that appear in the logo represent a sub-brand of the business; Radio, Television, Digital, an Entertainment unit, Research and Sales.
Source: Southern Cross Austereo