Latest Podcasts

Three new podcast this week:

Podcast 58/2014: Fashion Bloggers
As it launched on Style last week, we talk to executive producer Philippa Whitfield Pomeranz about her new series looking into the exciting world of Fashion Bloggers, Margaret Zhang from Shine By Three, Mandy Shadforth from Oracle Fox, Sara Donaldson from Harper & Harley, Zanita Whittington from Zanita and Kate Waterhouse.

Podcast 59/2014: Big Brother EPs
During our visit to the Gold Coast and the Big Brother house, we talked to the executive producers representing Nine – Karen Dewey – and Endemol – Alex Mavroidakis. They explained their shared vision and what they argue about!

Podcast 60/2014:
Television critics

Everyone's a critic – but we have three of the best. Entertainment reporters Peter Ford, Luke Dennehy and David Knox talk about The Bachelor, Big Brother, Foxtel price cuts and more in a short but sharp TV podcast.

Podcast 61/2014: The Embassy
One of the most exciting ob docs this year will be Nine's The Embassy launching this Sunday night. The series is a project from Laurie Critchley's Southern Pictures and Craig Graham's Fredbird. James Manning and Brenden Wood speak with Critchley about the challenges of getting inside the Australian Embassy in Bangkok and the thrill of flying a drone across the Thailand capital.

Listen to the podcasts online here or download on iTunes.

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Monday
Mar262012

Audit Bureau to report print and digital sales

Members of the Audit Bureau of Circulations (ABC) have endorsed historic changes to their rules, which will see new metrics introduced for the reporting of sales of digital versions of newspapers and magazines and stand-alone digital publications.
In a world first, the reporting will feature a de-duplicated Average Total Paid Masthead Sales metric, which will also include insights into print only sales, digital only sales and packaged print and digital subscription sales.
ABC chief executive Paul Dovas said the new rules, which came into effect from Friday, represented the most significant change to media reporting in Australia since the creation of the ABC in 1932.
“The new metrics recognise the emergence of digital publishing and in particular the changing nature of how masthead-branded content, in the form of text and images, is consumed across print and digital platforms,” said Dovas.
ABC chairman Dr Stephen Hollings said: “The new rules will literally redefine media reporting in Australia, providing the media industry with a de-duplicated figure of total masthead branded content sales. This is a landmark change that responds to the needs of media buyers and advertisers.”
The new reporting will provide media buyers with insights into the sales of digital versions of print publications and standalone digital publications, including separate reporting for replica digital versions, enhanced digital versions (tablets) and subscribers to paid website versions.
The ABC’s traditional print reporting remains unaffected, maintaining its heritage and continuity.
A sub-committee of magazine, newspaper, advertiser and media buyer representatives, including members from the Media Federation of Australia (MFA), the Australian Association of National Advertisers (AANA), and magazine and newspaper publishers, undertook the wide-ranging review.
Simon Davies, head of print at OMD Sydney and the MFA representative on the ABC sub-committee, said: “With the introduction of these rules, ABC members have recognised the evolution of print media and the growing sales of digital formats. With this more granular sales data, advertising agencies and clients will be able to make better informed buying decisions.”
With the new rules coming into effect for the January to March audit period, the first new audited sales data will be reported in the ABC’s data release on 11 May 2012.
More information and supporting materials on the new rules can be found at www.auditbureau.org.au
Source: Audit Bureau of Circulations