IPG Mediabrands launches Woolyungah Indigenous Scholarship

IPG Mediabrands - WIC

Mark Coad: “It is a natural and important step through IPG Mediabrands’ RAP for our company to support Aboriginal and Torres Strait Islander students to achieve their career dreams.”

IPG Mediabrands has sponsored the 2024 Indigenous Nationals and established the inaugural Woolyungah Indigenous Scholarship. The sponsorship comes about through IPG’s partnership with the Woolyungah Indigenous Centre (WIC) at the University of Wollongong.

The Woolyungah Scholarship, valued at $10,000, will be awarded annually to a University of Wollongong (UOW) undergraduate student of Aboriginal or Torres Strait Islander descent who aspires to have a career in the media industry. It also includes a two week internship in IPG’s Sydney office with a dedicated mentor, plus financial assistance to cover travel, accommodation and meals throughout the internship. 

Monique Black, head of talent acquisition at IPG Mediabrands said: “One of the most rewarding aspects of our Innovate-Level RAP is the relationship we have developed with WIC, which directly led to the opportunity to sponsor the Indigenous Nationals, and importantly enabled us to engage with potential future media industry talent.”

“IPG Mediabrands are truly walking the walk with their commitment to advancing spaces for our People,” Jaymee Beveridge, UOW executive director, Indigenous strategy.
 
“The organic nature of our partnership was built on a clear values alignment and a desire from IPG Mediabrands to authentically engage with WIC and our students – with the goal of tailoring their commitments to our students’ needs. I have loved being a part of this journey with them and having IPG Mediabrands as our sponsor at the Indigenous Nationals illuminates our trust in what is collectively being achieved.”

Black continued: “Sponsoring the Indigenous Nationals allowed us to set up a careers’ stand and engage with nearly 500 students that came together from all over Australia. Perhaps one of them will be the recipient of our first Woolyungah Scholarship through WIC and UOW and we will be so happy to welcome them to IPG Mediabrands to kickstart their media career.

“We were able to share practical information about a career in the media industry including helping students consider fulfilling roles directly suited to their interests, as well as providing an avenue through which they can understand how a media career can support their communities. We look forward to deeper conversations with those students who are excited about the prospect and diversity of a career in the media sector.

“This gives me so much pride as IPG Mediabrands continues its commitment to provide a thriving and diverse workplace for all Australians,” Black concluded. 

Mark Coad, CEO Mediabrands, said: “It is a natural and important step through IPG Mediabrands’ RAP for our company to support Aboriginal and Torres Strait Islander students to achieve their career dreams and bring their unique contribution to both our sector and their communities.

“Sponsoring the Indigenous Nationals via our partnership with Woolyungah Indigenous Centre allowed us to directly engage with the community and we look forward to welcoming the successful recipient of our inaugural Woolyungah Scholarship to IPG Mediabrands next year.”

Top image: University of Wollongong Indigenous Nationals with Woolyungah Indigenous Centre

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