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INSIDE THE NEW MAGAZINE
Mediaweek #952, March 15, 2010
Spectator
Happysnaps from the MOVE roadshow around Australia, Nova teams meet The Prodigy and Adam Lambert, Discovery rolls out the camels for a new show, FOX FM’s blushing brides and Adshel gives good Sydney Harbour view.
Top Story
DMG Radio dumps Vega for a classic rock format for Sydney and Melbourne. We speak to DMG’s assistant group PD, Dan Bradley, whose brief is to oversee the new stations. We also ask him the hard question – why will these stations work when Vega didn’t? Find out what he said.
Media Buzz
KidsCo goes to Uni, ex-Hi-5-er Charli Delaney gets the Hot 30 gig, APN Outdoor wins a new Brisbane contract, nextmedia moves its magazines, the latest on 3MTR and Ovation gets an encore. Bravo!
Person of the Week
Warren Smith, Fox Sports' chief NRL commentator
Inside Digital Media
It’s exciting times in digital as the first Australian reality soap gets up and running – and has its debut as an online property first. Urban Media’s Gavin McDonough explains how this happened to the Freehand property. Plus we have digital bytes from Google’s raft of recent appointments.
Inside Radio
Paul Parker, ARN’s group director of sales, talks up the company’s new sales appointment as it takes new products to market. We also have the AirCheck most played ad charts for Sydney, Melbourne and Brisbane.
Inside Newspapers
This week we cover how local newspapers covered the Queensland floods and speak to journalists from Charleville’s Western Times, St George’s Balonne Beacon and Roma’s The Western Star and why one said, “I’ve never seen anything like this!”
Inside Magazines
High-end fashion magazine Russh has just been snapped up by Switzer Media and as Marty Switzer tells us – the family that publishes together, stays together. Switzer talks to us about his family empire and adding Russh as the crown jewel. We also carry the US magazine circulation figures for the last six months.
Inside Television
Playmaker Media is the name of the production outfit started up with former Fox Australian TV heads David Maher and David Taylor. They speak to Mediaweek about their Wicked Love telemovie, which recently screened successfully on Nine, and what future projects they have currently looming large.
Inside Subscription TV
Big changes ahead in the sub TV arts space with SBS’s new Stvdio channel ready to open the red velvet curtains from April 1, effectively replacing Ovation as Foxtel/Austar’s arts channel. We speak to SBS’s Jacquie Riddell about the new channel, plus news from the ASTRA Awards, Project Runway, KidsCo and Ben 10, plus the weekly channel shares and top 50 programs according to OzTam.
Entertainment Media
Meet manager Michael Lippman, the man behind George Michael and Rob Thomas, in a rare exclusive interview, plus we speak with Sony Music’s Adam Lambert. Find out who is “top of the pops” with our comprehensive entertainment listings - the MPDAA top 20 box office chart, ARIA top 20 singles and albums, GfK top 20 DVD chart and Experian Hitwise Top 20 women’s website rankings.
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Mediaweek Podcasts
Television Podcast
A terrific trio talking TV – News Limited’s prolific TV critic Dianne Butler is online into the mcm Sydney studios with Mediaweek’s James Manning and Brenden Wood. Lots to talk about including the Lara Bingle "scandal", why Seven’s new 7.30pm NRL footy show could work (secret weapon Shane Webcke), My Kitchen Rules and its producer Rikkie Proost, Top Gear, SBS’s porn night, Australia’s Got Talent and a whole lot more.
[http://www.mediaweekpodcasts.com/]
Radio Podcast
Your hosts spend time with the co-host of Mix 94.5’s The Big Couch Shane McFarlane. Thanks to the wonders of technology, he sounds like he’ s right in the studio with us even though we interrupted his prep in Perth for the Thursday show. McFarlane proved to be a wonderful guest as he opened up about in-house rivalry with Hamish and Andy (and don’t tell him again they are a once-in-a-generation phenomenon), how The Big Couch has knocked off the Today Network stars in the past and is just a couple of share points away from doing it again. We were on such a roll with McFarlane that he also told us about how The West Australian hadn’t changed that much under Kerry Stokes and Chris Wharton, and he even had a view on where WIN has gone wrong with Channel Nine in Perth.
[http://www.mediaweekpodcasts.com/]
Morning Report Headlines
Tuesday March 9, 2010 AAP’s Peter Mitchell at the Oscars: Aussies win gold for schmoozing
Critics savage Oscars telecast but biggest US TV audience for five years
Former colleague coming to grips with Annabel Crabb’s role at the ABC
Women’s Weekly editor brokers peace between Tony Abbott and Mia Freedman
Box office: Disney’s “Alice” is wonderful with $10.3m opening
PLUS: Big Love series four, UK Vogue backs down over Harper’s criticism
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TV Top 30 2010
1 Aus. Open - Men's Final Seven 2,419 2 Top Gear Ep 1 Nine 1,685 3 Seven News Sunday Seven 1,603 4 My Kitchen Rules Seven 1,476 5 Two And A Half Men Nine 1,436 6 Nine News Sunday Nine 1,428 7 NCIS TEN 1,417 8 The Good Wife TEN 1,408 9 Border Security - Australia's Front Line Seven 1,368 10 Air Ways Seven 1,366 11 The Mentalist Nine 1,351 12 Cougar Town Seven 1,346 13 Seven News Seven 1,345 14 Talkin' 'Bout Your Generation TEN 1,324 15 Seven News Saturday Seven 1,299 16 Wicked Love: Maria Korp Story Nine 1,299 17 Today Tonight Seven 1,292 18 Customs Nine 1,280 19 Twenty/20 – Aus. v Pakistan Nine 1,272 20 Criminal Minds Seven 1,264 21 Bones Seven 1,251 22 Australian Story ABC1 1,247 23 Better Homes And Gardens Seven 1,239 24 RSPCA Animal Rescue Seven 1,230 25 The Big Bang Theory Nine 1,226 26 Grey's Anatomy Ep 2 Seven 1,213 27 So You Think…Dance Audition 1 TEN 1,177 28 The Biggest Loser (Aus) - Launch TEN 1,174 29 Trishna & Krishna: The Quest… Seven 1,171 30 Nine News Nine 1,159
Audience in thousands. Source: OzTAM. NB: Highest rating episode of each program/cricket match etc only noted. Updated weekly. (Last update end of week 4, 2010)
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Top 10 spots by Airplay
on Radio Nationally

1 Harvey Norman 2 Digital Radio Plus 3 Commercial Radio Australia 4 Clive Peeters 5 Advanced Medical Institute (AMI) 6 McDonald's 7 Fox Sports 8 Domayne 9 Woolworths 10 Rebel Sport
All data provided by AirCheck Broadcast Monitoring. AirCheck.net.au
Week ending March 8, 2010
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Top 10 Songs by Airplay
Nationally

1 Memories David Guetta f. Kid Cudi EMI 2 Rude Boy Rihanna Universal 3 In My Head Jason Derulo Warner 4 3 Words Cheryl Cole f. Will.I.Am Universal 5 Undisclosed Desires Muse Warner 6 Telephone Lady GaGa f. Beyoncé Universal 7 Hey, Soul Sister Train Sony 8 Today Was A Fairytale Taylor Swift Universal 9 Replay Iyaz Warner 10 Fireflies Owl City Universal
*Compiled from the 45 Commercial radio stations in Sydney/Melbourne/Brisbane/Adelaide/Perth and Gold Coast plus triple j and FBI 94.5 in Sydney. Week ending March 8, 2010
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